✨ Mini Marketing Tip #27: Identify the primary call-to-action (CTA)
What do you want your customers to do?
Download your cheat sheet?
Schedule a call?
Buy your product?
Make your call-to-action (CTA) prominent and stick to the one primary CTA on every landing page/post.
❗Remember, you have to tell your customers what to do and how to do it. Make your message clear and your buying/opt-in process simple.
✨ Favourite Substackers:
I’ve been a little more active on Substack lately, so sharing some of my favourite content creators here:
👋🏻 Hi! I’m Manisha.
💌 I’m a content writer, marketer, consultant who helps CEOs, creatives and consultants grow their brands organically, using the “write” strategy. Read more about me and my work at www.manishadhalani.com.
💌 Follow me: Medium | LinkedIn | Substack
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